What comes to mind when you think about Nike? Multinational sportswear brand, Christiano Ronaldo or maybe LeBron James. Today, Nike owns 48% of the sports shoes market in the USA, and 96% of basketball players preferred Nike to other brands. There is a distinguishable quality and feel towards the brand by its patrons, but things were not always like this. Ever wondered how it all started out? Blue Ribbon Sports: 1964 Nike was initially founded as BlueRibbon Sports in 1964 by